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Preppy Fashion Revival: Explained 

Aside from the elephant in the room, polo shirts, blazers, loafers and argyle sweaters were supposed to be your dad's personality NOT yours. It was the guy that ironed his khakis on a Sunday and said "I am getting ready for the week. But...

Is Grunge Fashion Coming Back in 2027? Plaid Shirts, Skirts and All 

The thing about grunge is that it never does die, it just burrows underground for a little while, grows its hair out, does a few skips on the showers and then comes back as slightly different and somehow more relevant than...

Balletcore Fashion: Still in Style in 2027? 

So remember when all your feed went into a Degas painting overnight? Ballet flats all over, leg warmers gathered up over jeans, wrap cardigans tied just so and everyone suddenly strutting around as if they were late for a barre class they didn't attend....

Indie Sleaze Aesthetic: Is It Making a Comeback? 

Remember all that eyeliner was around the cheek bone by 2am and every party photo looked like you were taking it through a disco ball of chaos? That was a little indie sleaze, kid. It reigned supreme in the...

Is Off-White Still Relevant Without Virgil Abloh? 

Let's just put the elephant in the middle of the room, shall we? Not a real brand, Off-White was a Virgil Abloh dream, and this one happens to have prices attached to it. The diagonal stripes, the quotation marks on random words,...

Is Yeezy Dead in 2027? 

But let's be honest, the Yeezy saga truly is one of the biggest drops from grace in the fashion world's history. We're discussing a brand that went from "you can't get a pair no matter how many bots you run" to "please, for...

Palace Skateboards: Still Relevant in 2027? 

So let's talk Palace for a second, and every couple of months my group chat debates, "Is Palace still cool, or is it giving ‘your cousin's football-obsessed mate who peaked in 2019’? The whole story behind the brand is literally streetwear legend a bunch of camera-carrying South...

Rick Owens Style: Still Influential in 2027? 

There are some designers who follow trends. Some designers leave them set and then walk away before anyone can do a proper copy of their homework. Then there's Rick Owens, who has his own low-light world that lives beyond...

Stussy Popularity in 2027: Still Cool? 

Wait, hold on, let's take a moment and contemplate this: Stussy started in the early 1980s. That's not a typo. More than 40 years of a brand retaining its place in a business where trends are like milk with a 2 week expiry. But, here we are in 2026,...

Vinted Is Growing Explosively: What Is the Hype? 

Has anyone else noticed that Vinted has taken over your entire life, or, at least, your entire existence? It's in your Instagram ads, in your group chats, your friend won't shut up about the "vintage Levi's for six quid" she just found, and...

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